If you sell a product or service, I bet you want to grow your business. That is something you probably spend a lot of time thinking about: “How can I sell more?” Or, “How can I make more money?”

Here are some questions that may help you refine your thinking:

1. What problem are you solving?
2. Why is it a problem?
3. Who are you solving it for?
4. How are you sure it is a problem?
5. How are you solving the problem?
6. How are you sure your solution solves their problem?
7. How are you delivering your solution to them?